Game development begins with destroying Girls' Frontline.

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Chapter 131 NetEase's Plans

The Spark Developer Annual Meeting that morning.

Besides Tencent, Perfect World, Shanda, and a whole host of other established companies.

Almost all of the remaining new forces were present.

The media is incredibly busy.

Shen Wansan and Chen Mo interviewed several manufacturers they were optimistic about.

These news items don't need to be published all at once; they can be sorted and processed later.

They could have waited until the corresponding game started its promotional activities before releasing it.

In the midst of busyness.

The host has already taken to the stage.

Although the purpose of Spark's developer conference was to convene a meeting of various factions.

What matters is your attitude in attending, not the meeting itself.

This may seem abstract, but it is very important to Spark. A single tree cannot make a forest. Spark's platform developers need to see that this path is not a small trail for just a few people.

It is a glorious road that millions of people are striding forward on.

But then again.

Since everyone's already here, we shouldn't waste their time.

The entire developer conference consisted of presentations, free collaboration, and a sumptuous lunch.

It wasn't as formal as an industry summit; it was relatively relaxed.

On stage, Lin Li gave a brief speech, outlining the plans for the Spark Platform in 2019.

The expansion of the Spark Engine development team, along with the integration of motion capture and area capture systems for the engine, will provide developers with greater support. Several soon-to-be-completed data centers will offer more stable servers.

Independent program production studios will bring more publicity and distribution channels.

To attract more players from around the world to the platform, improve the functionality of the mobile platform, and throw a whole bunch of pie in the sky.

In short, it all boils down to one sentence: grow bigger and stronger, and create new glories.

The scene at this moment.

In Shen Wansan's words, it didn't resemble an industry summit at all, but rather a kind of frenzied religious event.

Cheers continued to erupt from the audience.

This sentiment resonated among the crowd, culminating in Lin Li bowing and leaving the stage once again to thank everyone for their support of the Spark platform.

The applause was thunderous.

After Lin Li, time was given to the creative teams behind a series of works such as "The Scroll of Taiwu", "Starting from Another World" and "Battlefield Twin Tails".

Spark has shared a lot in the past two years, it's time for the studios that have worked closely with Spark to take the stage and share their experiences.

Especially *The Scroll of Taiwu* and *Starting from Another World*.

Both of these are this year's dark horses.

Moreover, they are all dark horses that have dominated the Xinghuo competition, making them highly representative.

~~~

On stage, Eggplant is sharing his and Lin Li's changes to the game and evaluating the actions taken in implementing those changes.

A large group of people listened with great interest.

Dawei, who was sitting in the front row, took two deep breaths, made an excuse to go to the restroom, and sneaked out of the venue to the free activity area.

This free activity area is actually another lobby of the venue.

It's clear that Xinghuo has spared no expense on this project. The spacious lobby is decorated with various Xinghuo platform decorations throughout the banquet hall, and a huge, extra-long dining table stretches across the center of the hall.

The table is set with various desserts, snacks, and drinks. Chairs are placed around the table to facilitate conversation.

Looking at these things.

David's feelings were even more complicated. He hadn't come to steal food, but the atmosphere at the summit made him feel a bit stifled, since he had sneaked out.

However, he still saw a familiar person, Huang Wei, the person in charge of NetEase's Onmyoji.

"How about a glass of red wine?"

Dawei saw Huang Wei, and Huang Wei also saw Dawei.

"No need, I'll just grab a Coke."

David took a Coke, then looked at the spot where he had just come from, sighed, and spoke with a touch of melancholy.

"In three years, Genshin Impact went from project initiation to closed beta testing. In the same three years, Sparky completed the project but had already conquered half the market."

Huang Wei glanced at Dawei.

The two had known each other for a long time, and later they had a conversation together at Spark's first player meet-up.

Both of them were originally top performers in their respective fields, but they didn't have much in common.

But now, the presence of an "expert" in addition to the two of them has given them more to talk about.

When Dawei changed the subject to Spark.

Huang Wei expressed almost the same sentiment.

"Spark is lucky to have found such a treasure as FGO."

The rapid development of Xinghuo over the past three years has been deeply felt by companies like them that were among the first to reap the benefits of the ACG (Anime, Comics, and Games) boom.

To put it bluntly, they and Xinghuo used to eat at the same table back then.

"Everyone says Xinghuo is very lucky to have found FGO, but I actually think that someone like Lin Li would have risen to prominence quickly regardless of whether FGO existed or not."

David is actually a rather strange person. Although he himself feels that Xinghuo's success is accidental, and sometimes he even finds it somewhat difficult to accept Xinghuo's success.

But every time he heard someone attribute Spark's success to FGO, he couldn't help but retaliate.

Huang Wei walked ahead, paused slightly, and smiled.

"Alright, what's the point of arguing about this? By the way, how's your thinking about what I mentioned earlier?"

Huang Wei suddenly asked a question.

David was stunned for a moment.

"So anxious?"

Huang Wei sighed and pointed to the top of his head.

"We have to be in a hurry, the higher-ups keep urging us, so please understand."

This is the urgent matter Huang Wei mentioned.

It's actually not complicated.

Simply put, after repeatedly switching between Tencent and Spark, NetEase finally had the idea of ​​creating its own platform.

The internal factors are essentially the same as what I said before.

I am not afraid of my brothers suffering, I am just afraid of them driving a Land Rover.

Of course, NetEase also knows that it is impossible to fight a platform war with Spark at this time.

Therefore, the purpose of this platform is not to compete with Spark.

It's more like Ubisoft's Uplay or EA's Origin.

This is a defensive strategy.

NetEase was able to execute this strategy because it had a large enough existing user base at that time.

For example, NetEase currently operates more than 100 game products.

Many of these games are also popular.

For example, games like Fantasy Westward Journey, Justice Online, Onmyoji, Rise of Kingdoms, A Dream of Jianghu, Knives Out, and Identity V.

Moreover, NetEase has global distribution capabilities.

For a company of NetEase's size, even if it chooses to cooperate with Xinghuo at present.

But they still have the capability to launch their own platform.

"Partial exclusivity, win-win cooperation."

This is NetEase's view on the platform. NetEase's mature products, such as "Fantasy Westward Journey" and "Justice Online", can naturally be released only on NetEase's game platform.

As for new games to be released in the future, they can be launched simultaneously on the Spark platform and NetEase's own platform.

The saying goes, "First establish a power, then observe the changes in the world."

Chapter 132 The Cake Slicer

Logically speaking, this model is feasible. Ubisoft, EA, Rockstar, and Blizzard have proven that large companies can eventually build their own platforms.

Even though these platforms are somewhat self-entertaining, it is difficult for them to expand externally.

However, even if only a small number of users are circulating within their own systems, those users still receive the full amount and do not need to share the profits.

Furthermore.

Just as miHoYo is worried about being countered by Xinghuo in the future, NetEase is also worried.

Previously, NetEase didn't build its own platform because it couldn't compete with the competition, but now it wants to retain its existing user base.

This matter is actually perfectly understandable.

Even if he actually did it, Lin Li wouldn't, or rather, couldn't, do anything to NetEase.

If this continues, the chances of this project becoming a huge hit are slim, but the chances of it becoming a success are also slim. It will most likely just become something like a NetEase game launcher.

It's pretty good.

Can be biased.

When Chinese manufacturers implement projects, they always like to have both.

Like "Sixteen Sounds of Yanyun," it was clearly a single-player game, but at the last minute, it tried to incorporate the pay-to-win logic of online games, ultimately turning the game into a hybrid mess.

The same applies to this platform project; it was initiated internally not long after its launch.

NetEase became restless and began trying to find external forces to boost the platform's popularity.

The first company they found was miHoYo.

miHoYo has a decent influence in the current ACG (Anime, Comics, and Games) gaming community, and it is also relatively independent.

If miHoYo's Genshin Impact could be launched on both Spark and NetEase platforms in China, then the platform could pursue an open and collaborative path in the future.

To bring together more players.

Of course, this whole plan is still just a preliminary idea. The specific details have not yet been perfected, and even the two parties have not finalized their cooperation intentions.

Otherwise, Huang Wei wouldn't be here today. Upon seeing Dawei, she hurriedly asked him questions.

David's attitude toward this matter is also quite subtle.

On the one hand, he is an absolute independent within miHoYo, meaning that miHoYo must control its own distribution channels and publish its own products, but under the current circumstances...

Is NetEase a good choice?

Maybe, maybe not.

Yes, it's because both sides share common goals and can work together to resist pressure from Xinghuo.

No, it's that both of them knew that NetEase couldn't withstand too much pressure.

Before Genshin Impact became a huge hit, miHoYo's cash flow was already struggling to withstand the pressure from Spark.

David knew it too.

At this point, following Xinghuo is the best, and perhaps only, option.

miHoYo is not NetEase.